Whilst 3D TV may finally be gaining momentum, 3D content could also take off in the skies if airlines meet the demands of bored travellers.
We must say, 3dfocus.co.uk readers are possibly more likely to embrace 3D than non-readers. However, other 3dfocus.co.uk poll results, due to be released soon, suggest 3D Focus readers are still discerning about how they want to consume 3D entertainment.
There is a strong argument for glasses free 3D in-flight entertainment. The small screen sizes and the single person viewing position means current lenticular or parallax barrier technology could deliver a 3D effect without glasses.
Glasses free 3D technology could be retro-fitted via specialist overlays and with more films being produced in 3D, in-flight entertainment suppliers could easily supply 3D versions of films if software updates to the IFE systems would allow for side-by-side formats.
On the other hand, modern airlines are increasingly updating their IFE entertainment offerings with systems that allow travellers to view personal content on the seat back screens by plugging in a camcorder or tablet computer. For example, Qantas and Jetstar are trialling the loan of iPads with pre-built content for its passengers (for $10-$15 per flight).
German airline Lufthansa have created a system called BoardConnect. This wireless technology, which will be rolled out by Virgin Australia later this year, will stream entertainment to traveller’s existing smartphones and tablet computers.
Virgin Atlantic are rolling out a new in-flight entertainment service where passengers will be able to plug in a USB and view their content on the seat back screen and in Premium Economy and Upper Class, they will also be able to plug in mobile devices to play music, videos, pictures and documents (on the airline’s new A330 aircraft).
It could be that seat back TVs will be a thing of the past but perhaps 3D could differentiate an airline’s offering to its competitors?
Last year glasses free 3D specialists MasterImage 3D told The Hollywood Reporter that the company is in advanced talks with airlines and car makers to license their technology for the purposes of 3D inflight entertainment and luxury car 3D systems for back seat passengers.
Executive VP and GM of 3D Display at MasterImage Roy Taylor said it would be about 2.5 – 3 years before passengers will be watching 3D movies 30,000 high in the sky.
What do you think? Avatar 2 in 3D at 30,000 feet? LET US KNOW BELOW!
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