The MIPTV market ended on April 4th with a 3D Bootcamp hosted by the Fraunhoher HHI. Despite the hype about 3D being over, new 3D programmes continued to be promoted.
As part of our MIPTV coverage, bought to you in association with 3D specialists Presteigne Charter, we highlight some of the 3D shows on offer.
Korean based media distributor AVA Entertainment offered more 3D choice this year with new shows including Puppy Shows 3D (1 x 15 minutes), Ice Fishing Festival in 3D (1 x 15 minutes), Seoul Lantern Festival 3D (1 x 23 minutes), Game Costume Players 3D (1 x 23 minutes) and Billiard 3D (1 x 22 minutes)
Highlights of their catalogue included Dancesport 3D - a 10 x 10 minute series produced using 3ality Technica equipment. The series focusses on a range of dances including Samba, Jive and Tango. MagicWorld in 3D is 15 X 22 minute world premiere magic show produced in association with dongguk University and Hunic (Hub University for Industrial Collaboration). Also available were new extreme sports non-verbal shows like UltraLight Trike in 3D (1 x 22 minute), Bungee Jump in 3D (1 x 22 minute), and ATV in 3D (1 x 22 minute).
Mentorn International were offering Storm City 3D (4 x 60 minute). The science series (also available in 2D) takes weather storms to a new level witnessing the blow by blow damage of natural disasters as they weak havoc on a specially-constructed ‘city’ extensively rigged with blast proof cameras. You can watch a trailer here.
Cartoon Network Studios Arabia, who were established in Abu Dhabi last year, are currently producing a 3D animation pilot and Cineflix were offering pre-sales of their Touch Productions/Can Communicate 2 x 60 minute series, The Human Body in 3D, which uses a rich blend of specially shot real-life sequences and cutting edge CGI, telling the inside story of the human body for the first time in hi-definition 3D. The Human Body in 3D will air on 3net by the end of the year.
Staying with 3net, the Sony/IMAX/Discovery joint venture have launched Tough Love Garage – a show about a cantankerous but soft hearted owner of an auto body shop and Hillbilly Blood: The Hadscrabble Life – which looks at the innovative life of people in the backwoods of the Appalachians. 3net continue to supply two new three minute clips for the 3DS which can be seen in the US and registers over one million views per month as well as content for the Sony PlayStation 3. The channel will also be launching a new 3D Music series.
A+E Networks were offering Titanic at 100: Mystery Solved (1 x 2 hours) and Titanic: 100 Years in 3D both produced by Lone Wolf Productions, in addition to 450 hours on new 2D content. During the market, it was announced that A+E had sold the two anniversary programmes to Sky 3D.
Mondo TV have produced new episodes of the 3D CGI series Gormiti (52 x 26 minutes) coming the fall of 2012. Based on the pocket-size collectable toys by Giochi Preziosi, the full HD CGI 3D animation is a high action futuristic sci-fi series.
BBC Worldwide continued to offer 3D concert shows Britney Spears’ Femme Fatale Tour, Alice Cooper’s Night of Fear and Elbow: Live on Air with Evergreen Films/CAMERON | PACE Group production Walking with Dinosaurs 3D to be released soon.
3D lifestyle channel HIGH TV will launch on six further European platforms on April 15th and 3D Content Hub were offering 60 hours of wildlife, travel, animation, music and entertainment including the award winning Burma Myanmar 3D and Fireants 3D, the latter of which features macro 3D filming techniques. Upcoming 3D projects from 3D Content Hub include programmes based on falconry, meerkats, super machines, travel and dance.
Still quite on the 3D front, ITV Studios were offering the ICON Films production (in association with Animal Planet for 3net), River Monsters 3D. Shot in 3D, Jeremy Wade navigates the Okavango Delta for the popular extreme fishing series.
Ananda Media have completed a 83 minute 3D documentary about the contest known as Nuit de la Glisse. At the Very Last Moment 3D, supported by perfectmoment.com, documents the free-riding, bmx'ing big waving exploits of the Nuit de la Glisse from the last ten years. Other segments include mountain biking in Chamonix with YouTube sensation Dany MacAskill, big wave surfing in Portugal with Garret McNamara and wingsuit and speedriding descents of the Mont Blanc.
One company that really caught the attention of 3D Focus was COW PROD, who produce the 3D magazine lifestyle show MAG 3D, for Orange TV/DailyMotion 3D. Amongst others they were showing clips from the pilot of SHAR3D LINES – A documentary introducing Speed Riding. This new extreme sport combines Freestyle ski and a paragliding wing. The show follows three of the best speed riders in the world to understand their motivation and philosophy. The viewer will share a part of the sensations thanks to breathtaking POVs made possible by a system specially created for the film.
Another pilot on show was INTERIEURS 3D, a 3D versin of an existing 2D TV show – a lifestyle magazine about amazing interior decoration. The pilot was a guided tour that allows the viewer to visit the most beautiful houses in Europe, focusing on design, architecture and art. The 2D version is produced by ONLY LIFESTYLE with the 3D version produced in association with COW PROD.
This is only a snapshot of some of the 3D programmes available during the MIPTV event that have not been previously covered in the 3D Focus coverage for MIPTV 2012. What was clear is that the quality of 3D production continues to increase from market to market. What is still not clear is how large the audience will be for such programming with limited outlets. However, we can expect most producers will hope the appetite for 3D content will be higher at MIPCOM in October post-3D coverage of the London Olympics.
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